“The ads have been awesome! We are attracting exactly the right talent and the feedback has been great. A lot of applicants go out of their way to mention the ad! Nice work, Caboodle.”

Rob Selman, General Manager at Episafe, talking about the recruitment ads our copywriters created.

"Caboodle is part of our dream team. We’re constantly amazed at how Paul comes up with spot-on creative and copy with our scant briefs, and we appreciate his down-to-earth approach."

"Paul nails it! He consistently delivers engaging, effective, on-brand messages. He has a knack of sifting through the most granular detail and coming back with content customers actually understand."

Nikki Dale, Digital Marketing Manager at HIF, one of Australia's leading health insurance providers

"Caboodle is a significant asset - Paul’s creative contributions are evident across our marketing. His work's top notch and we’re always impressed with his ability to meet tight deadlines."

Anne Humphrey, Executive Manager – Business Development at HIF, one of Australia's fastest growing health insurers