When we’re working on messaging for a client, we always provide a range of options - at least initially - to facilitate a discussion about the best way forward for the brand. There’s usually a winner in the mix. And sometimes there are several.
The Caboodle team developed a new brand messaging platform for Traxion (including the company's new name), along with copy and content for all their new marketing materials, including a shiny new website. Find out more about how our freelance copywriters helped Traxion unify their Australia-wide organisation.
We established the messaging framework that the College of Organisational Psychologists (Western Australia) needed to move forward and successfully engage with different audiences, from students to business leaders. Find out what we did, and how it went down.
Our freelance copywriters in Perth have helped HIF with everything, from website copywriting and brochures, to ongoing member communications (letters, emails), business-to-business marketing, product naming and advertising campaigns.
Our freelance copywriters in Perth worked with Bonfire (Australia's leading SEO and digital marketing firm) to develop a distinct brand voice, which we applied to Bonfire's award-winning website and brochure. Get the full story.
Our freelance copywriters created a messaging platform that clearly defines the a-fleet brand for employees and clients alike, providing a solid foundation for all marketing materials and the ongoing growth of the business. Read all about it.
How do you turn a trusted but tired brand with a strong heritage into a vibrant new brand, re-positioning the business for the 21st century without losing any of the equity in the original name? That was the challenge our freelance copywriters faced with our friends at Luminosity.