Copywriting

Dear designers. If you stick another ampersand in the middle of one of my sentences, I will find you, and I will kill you.

Dear designers. If you stick another ampersand in the middle of one of my sentences, I will find you, and I will kill you.

As a copywriter and creative, I have a very particular set of skills, but I don’t think I’m precious about my work. I try not to be. It’s just words, after all. But if one more designer plonks an ampersand in the middle of one of my sentences, I’m going to get jolly miffed.

The #GivingTuesday event that smashed its fundraising target by 100% in just 24 hours.

The #GivingTuesday event that smashed its fundraising target by 100% in just 24 hours.

Jo worked with the PetRescue team to develop a 48-hour gift matching fundraiser to coincide with the global #GivingTuesday event. Find out how this multi-channel digital campaign smashed the fundraising target by 100% within just 24 hours.

Creating a tasty brand appetiser for a Perth entrepreneur.

Creating a tasty brand appetiser for a Perth entrepreneur.

Making sense of medically prescribed dietary restrictions can be hard. Living with them can be even harder. Enter Savvy Belly, and a new brand story that empowers people living with restrictive diets. Check out our copywriters' messaging and brochure work.

A taste of our copywriting for Australia’s legendary coffee brand.

A taste of our copywriting for Australia’s legendary coffee brand.

With bean-to-cup capabilities that are the envy of their industry, Segafredo Zanetti is firmly established as a leading global coffee brand. Here's how our copywriters are helping the brand leverage its heritage and move forward.

See how the compelling case for HIF’s Extras cover unfolds.

See how the compelling case for HIF’s Extras cover unfolds.

We created a brochure that takes readers on a walk down the high street to explore all the places HIF members can save money with their Extras cover. Take a look at the direct mail piece.

Inspiring volunteers nationwide with EdConnect Australia.

Inspiring volunteers nationwide with EdConnect Australia.

From writing a copywriting style guide, through to bringing the brand's new voice to brochures and more, read about our copywriters' work for EdConnect Australia.

Rewriting and reinvigorating WorkCover WA’s gpsupport web content.

Rewriting and reinvigorating WorkCover WA’s gpsupport web content.

Read about our website copywriting project for WorkCover WA, the Western Australian government agency responsible for the state’s workers’ compensation scheme.

Crafting the story for an Australian charity transforming communities in Africa.

Crafting the story for an Australian charity transforming communities in Africa.

As a charity, how do you build the awareness and momentum you need to execute an ambitious plan? By making your brand story compelling and easy-to-digest, which is what our copywriters did for KYF.