Situation: As one of Perth’s most agile and progressive disability services providers, Kira has a proud track record of enabling people with a disability – and their families – to not only live with disability, but thrive.
With the advent of the NDIS marking the beginning of a new era for Kira, it was time to review and reinvigorate Kira's brand story and branding to reflect the innovative nature of the organisation's ever-evolving support services.
Deliverables: Our copywriters were asked by our friends at Key2Creative in Perth to help bring the Kira brand story up to date, working directly with the Kira team to develop a suite of value propositions and a new tagline – the basis for a new website which, in turn, will underpin Kira’s growing social and community engagement initiatives.
Result: With an updated logo and fresh new look (kudos to Key2), Kira’s branding and website set a suitably warm, inclusive and inspirational tone for the organisation moving forward. Check out our website copywriters' work.
Find out more about our charity copywriting experience and take a look at some of our other website copywriting projects. Or learn more about how we develop value propositions and messaging for start-up, as well as established businesses looking to realign their brand.